Claims Relating to Quality, Quantity, Composition and Origin

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The information provided below provides a detailed look at claims as they relate to a food's composition and quality, as well as with appropriate methods of informing consumers about the origin of a food.

Quality Claims

• Guarantees
• Fresh
• Claims Regarding Grades

Quantity Claims

• Claims for Net Contents

Composition Claims

• Guidelines for Highlighted Ingredients and Flavours
• Negative Claims Pertaining to the Absence or Non-Addition of a Substance
• Pure, 100% Pure, 100%, All
• Entirely, Completely, Absolutely
• True, Real, Genuine
• Imitations, Substitutes
• Concentrated, Concentrate, Condensed, Strength, Reconstituted

Natural Claims

• Nature, Natural
  • Processes Affecting the Natural Character of Foods with a Table MINIMUM of Physical, Chemical or Biological Changes
  • Processes Affecting the Natural Character of Foods with a MAXIMUM of Physical, Chemical or Biological Changes
  • Guidelines on Natural, Naturally Raised, Feed, Antibiotic and Hormone Claims
  • Trademark "the Natural Baker"

"Light" Claims

• "Light" Claims
  • "Light" Products
  • Other Permitted "Light" Claims

Manufacturing Related Claims

• Method of Production Claims
  • Including organic, genetic modification, irradiation, etc.
• Homemade
• Pizzas declaring, "woodburning oven", "wood oven" or "wood fired"
• "based on centuries old recipe"
• "Popped in 100% corn oil"

Origin Claims

• Origin Claims
• "Product of Canada" and "Made in Canada"
• Geographical terms
  • Geographical terms for Alcoholic Beverages
• Imported
  • Name and Address

Other Claims

• Comparative Claims
• Appropriated or Inferred Claims
• Information Letter: Guidelines for the use of Food Safety Related Statements
• Meals, Meal Replacements, Instant Breakfast
  • Definition of "Prepackaged Meal"
  • Meal Replacements