Food advertising requirements

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On this page

• Overview
  • Advertising to the general public
  • Internet advertising
• Requirements specific to advertising
  • Common name
  • Language requirements
  • Nutrient content claims and health claims
  • Labels depicted in advertisements
  • Advertisements for bulk beef, veal, pork and lamb
• Food advertising responsibilities
  • Print and internet advertising
  • Broadcast advertising (radio and television)
• Educational material versus advertising
• Claims that reference science or studies
  • Laboratories
  • Scientific and technical references and terms
  • Reference to media reports and publications
  • Reference to surveys and questionnaire
• Definitions
  • Advertisement
  • Consumer prepackaged
  • Imitation food
  • Person
  • Substitute food